T-Roc pre-order Car Configurator
Sr. UI/UX Designer & Frontend Developer
3 - 4 months
about project
Designing a High-Performance Digital Experience for Volkswagen T-Roc
This project focused on creating a seamless and high-conversion pre-order experience for the Volkswagen T-Roc. The goal was to simplify the car configuration and booking journey while maintaining a premium, performance-driven visual identity.
The experience combines intuitive UX, modern UI design, and smooth frontend interactions to guide users from discovery to reservation with minimal friction.
Key Contributions
- UX/UI Design & Interaction Design
- Frontend Development (React, Bootstrap, Tailwind, MUI)
- Responsive & Cross-device Experience
- Performance Optimization & Smooth Animations
Impact
- +30% increase in user engagement
- Improved conversion through simplified booking flow
- Faster load performance across devices
- Enhanced user interaction and usability
Car Configurators
Find Your Nearest Dealer
Enter your postcode or use your current location to discover the closest Volkswagen dealers and availability in your area.
Customize Your T-Roc
Choose your preferred model and personalize it with a range of premium colours. Instantly view pricing, availability, and configure your vehicle to match your style.
Enter Your Details
Provide your contact information to continue your pre-order journey. This allows our team to keep you updated and guide you through the next steps seamlessly.
Choose Your Preferred Dealer
Select a nearby Volkswagen dealer to continue your pre-order. We recommend the closest option based on your location, but you can easily choose another dealer that suits you.
Review Your Order
Take a moment to review your selected model, personal details, and preferred dealer before proceeding. Ensure everything is correct to continue with a smooth and confident pre-order.
Secure Your Pre-Order
Complete your booking by making a secure deposit. Your payment confirms the reservation and brings you one step closer to owning your T-Roc.
Pre-Order Confirmed
Your T-Roc pre-order has been successfully placed. A confirmation has been sent to your email, and your selected dealer will contact you shortly with the next steps.
